Description
Thirty million presentations will be given today. Millions will fail.  Millions more will be received with yawns. 

A rare few will establish the most profound connection, in which presenter and audience understand each other perfectly..discover common ground…and, together, decide to act.  Presenting to Win: The Art of Telling Your Story is about getting those aha! Moments…and the extraordinary success that follows from them.

Jerry Weissman shows you how to transform your presentations from dry recitals of facts into compelling stories with a lser-sharp focus on what matters most: What’s in it for your audience.

Presenting to Win became an instant worldwide best-seller: It’s already been translated into 10 languages!  For this new paperback edition, Weissman reveals how to bring unprecedented power to the virtual presentations you make via Microsoft Live Meeting, WebEx, or other Web conferencing services.  Plus, there’s a brand-new chapter on animation: when to use it, how to use it…and how not to use it!

Weissman’s techniques have proven themselves with billions of dollars on the line.  Thousands of his elite clients have already mastered them.  Now it’s your turn!

• Techniques proven in hundreds of IPO road shows
  How you can convince even the world’s toughest audiences
• What you must do to tell your story
  Focus before Flow: identifying your real goals and message
• The power of the WIIFY: What’s In It For You
  Staying focused on what your audience really wants
• Capture your audience in 90 seconds…and never let go!
  Opening

Gambits and compelling linkages

• The practical mechanics of effective presentations
  Making the most of bullets, graphics, charts, and more
• NEW! Use animation to express action and get results
  Leveraging insights from Hollywood, nature, and nurture
• NEW!  Master the art of online Web conferencing
  Connecting with your invisible audience
• From brainstorming through delivery
  Crafting the Power Presentation, one step at a time

Level: Intermediate
Format: Paperback, 336 pp
ISBN-10: 0130464139
Publisher: Pearson Education
Edition number: 2
Pub date: 2006

Contents
Foreword to the Paperback Edition  xxiii
Preface: What’s Past Is Prologue  xxvii
Introduction: The Wizard of Aaaahs  xxix
Chapter One: You and Your Audience  3
Chapter Two: The Power of the WIIFY  15
Chapter Three: Getting Creative: The Expansive Art of Brainstorming  27
Chapter Four: Finding Your Flow  51
Chapter Five: Capturing Your Audience Immediately  83
Chapter Six: Communicating Visually  109
Chapter Seven: Making the Text Talk  123
Chapter Eight: Making the Numbers Sing  143
Chapter Nine: Using Graphics to Help Your Story Flow  157
Chapter Ten: Bringing Your Story to Life  189
Chapter Eleven: Customizing Your Presentation  215
Chapter Twelve: Pitching in the Majors  231
Chapter Thirteen: Animating Your Graphics  237
Chapter Fourteen: The Virtual Presentation  257
Appendix A: Tools of the Trade  273
Appendix B: Presentation Checklists  277
Acknowledgments  283
Index  287

Dietetic professionals
CPE Level: 2
Suggested Commission on Dietetic Registration Learning Need Codes: It is the sole responsibility of the dietetic professional to determine the learning need code met by a course. numedix.com provides the following "suggested" codes, but the professional can deviate from them if they feel another need is met.
1000 Professional skills
1090 Media skills
1100 Photography, video and graphic production
1130 Verbal communication skills, presentations
1140 Written communication skills, publishing